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EROAD is transforming the transport sector by investing in a stream of innovations

10/5/2017

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EROAD’s journey is one of predicting the future and then backing themselves. 
EROAD offers road user charging, safety compliance and fleet management services on one fully integrated platform. Key to its accelerated growth is its team’s ability to look forward and ask questions about how technology will transform the global transport sector.

EROAD’s purpose - solving complex problems, delivering intuitive solutions that help its customers succeed - is behind its strategy to invest heavily in R&D to ensure it can develop and deliver the solutions to problems facing the transport sector in the future.

Its vision and courage has positioned EROAD to seize big opportunities. “We looked at the world and reframed a problem in a way that allowed us to enter a new market through regulatory disruption,” says CEO Steven Newman.  “We came up with an electronic solution for a hard-to-solve, real-life problem. People had never taken such a complete future-industry view before, so that immediately made the solution we developed different.”

The team at Albany developed and implemented the first nation-wide electronic road user charges (RUC) solution, effectively disrupting the existing system, which led to new government regulations.

EROAD’s focus on predicting, investing and transforming didn’t end there. Implementing disruptive technology led to uncovering more challenges and new opportunities, which required more skilled staff and R&D investment. This has led to a number of successes:
  • EROAD developed its second generation in-vehicle device, Ehubo2, which has significantly improved driver safety, with in-cab driver feedback and messaging. 4,300 units are now installed in fleets throughout New Zealand and Australia.
  • EROAD launched operations in the US, with an office in Oregon - the most regulated transport state in the US. A US team is building a growing loyal customer base.
  • The most recent product launch is an electronic logging device (ELD), developed to help transport operators meet the Federal Motor Carrier Safety Administration’s deadline requiring ELDs to be installed in more than 4 million commercial vehicles.
Talk to CEO Steven Newman and soon the conversation moves to the future and using EROAD’s technology for disaster management. For example, the real-time information that the EROAD system generates can be used to track vehicles after an earthquake, and help transport operators reroute their trucks away from danger spots or closed roads.
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​Back at their Albany HQ, EROAD’s 250-strong team continues to ask questions about what changes the transport industry will undergo in the future, and what the innovative solutions needed to respond to those changes will look like. 
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    Grow North articles are written by CEOs  that call the Grow North Innovation District home. Edited by Kel Marsh. A free service.

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